Toasty makeup is the perfect way to transition from summer to fall 2025.
Summer is slowly easing out of view, the pages of the calendar are turning, and with it, makeup trends like sunset blush, guava girl makeup, and many other looks loaded with blush and juicy lips are fading into the background. However, even with the arrival of autumn, we don’t want to give up those flattering summer tans. And that’s where toasty makeup comes in, a strategy designed to prolong the sun-kissed effect until the temperatures finally drop.
Inspired by the colors of the season—browns and coppers reminiscent of dry leaves falling on the ground and the sunsets of this time of year—this makeup style brings a stunning warmth to the face. It’s a fresh and radiant look for everyday wear, but with a sophisticated touch that also makes it the perfect choice for more formal occasions.
What exactly is the “toasty makeup” trend?
On TikTok, toasty makeup is one of the most sought-after styles (just spend a few minutes on the platform for tutorials). Its secret lies in combining toasted and caramel tones to provide immediate warmth without looking heavy-handed. The skin is worked on with light-coverage foundations, accompanied by plenty of bronzer and an earthy blush to round it out.
Here, eyeshadows dominate. In fact, you’ll want to pull out your eyeshadow palettes from your makeup bag if you want to explore this path further. As the trend dictates, bronze and smoky brown tones are blended onto the eyes, achieving a blurred effect that subtly highlights the glow. The lips, always framed by liner, follow the same color scheme; a palette that prolongs the essence of summer, yet adapted for fall.
How do you do toasty makeup?
To recreate this makeup look, the first step is to work on the skin naturally, avoiding excessive coverage and opting for a finish that lets it breathe. From there, the bronzer comes into play, applied generously (to taste) to the cheekbones, forehead, and eyelids, always blending upward with a brush in small touches.
The blush, rather than fuchsia or bubblegum pink, leans toward reddish and terracotta tones and is gently applied to the cheeks. Additionally, any excess blush is applied to the center of the nose and around the eyes, creating that effortless effect that, in turn, prepares for the next step: eyeshadow.
