McCurdy first met Mamdani in 2019 at at a party for Tiffany Cabán’s Queens District Attorney race. A few months later, she began volunteering on his 2020 state assembly campaign. When the pandemic hit, the Savannah College of Art and Design grad offered to help craft his visual identity: If people couldn’t meet the candidate, they could at least see him on social media. “At that point, in March of 2020, there was one single photo that we’d been using for everything: for literature, for media, for pressers, anything. A singular photo,” she says, laughing. So she started taking photos for him for his Instagram, where McCurdy estimates he only had only around 2,000 followers at the time. (That number soon went up and up and never stopped: “People love seeing the guy,” she says.)
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