Taylor Sheridan and Paramount Pictures are expanding their production footprint in Texas.
Hillwood has partnered with Sheridan’s SGS Studios and Paramount Television to open a 450,000-square-foot filming hub in a bid to lure large-scale productions to the state. The development marks what’s believed to be the largest operating studio facility in Texas, amplifying the increasingly international battle to host Hollywood.
The campus contains six soundstages and can simultaneously accommodate four large-scale productions. The plan is for it to be the home of shows in the Sheridan-verse, including Landman, Lioness, and The Madison.
The venture, announced on Wednesday, comes after Texas bolstered its incentive program for movies and TV shows that positions a Southern bloc of states as a premier destination for productions across entertainment and media chasing subsidies. The state earlier this summer increased by $100 million the amount allotted to Hollywood every two years. With the funding greenlit through 2035, the expansion will shower as much as $1.5 billion in cash grants to productions over the next decade.
“We are at a pivotal moment where Texas can become a global force in the film industry, and North Texas offers the location and resources to play a central role in this development,” said Hillwood president Mike Berry in a statement. “We have the infrastructure in place to grow jobs exponentially and produce thousands of future film industry workers, and with our partners, we have already started providing training for the specialty skills this workforce sector requires.”
The vision is to position Texas as a global center for media and entertainment by offering filmmakers access to a diverse range of visual landscapes, including sweeping ranchlands and bustling urban centers — all supported by lower costs in the state and expanding infrastructure for content creation.
Sheridan offered another view about his motivation for basing his productions in Texas. “SGS Studios isn’t just about sound stages or incentives — it’s about reclaiming the independence and grit that built this industry in the first place,” he said in a statement. “Texas offers something rare: the space to dream big, the freedom to build fast, and a community that still believes storytelling matters.”
SGS’ two-building campus, known as SGS1 and SGS2, offers HVAC-equipped facilities that combine sound stages, mill space, wardrove and green screen capabilities. It’s located on Hillwood’s 27,000-acre AllianceTexas development near Perot Field and Dallas Fort Worth International Airport.
Filming for the second season of Landman is underway at the facility.
“In order for us to have the space to create the worlds that Taylor, Paramount and 101 Studios envision, we need world-class facilities and partners,” said Keri Panichi Flint, Paramount’s head of global production, in a statement.